Interesting and unique designs are excellent for starting your clothing line, but they are not everything. In order to give a really different and personal touch to your line – why not invest into simple and relatively cheap things, such as packaging? With a little imagination you could turn the eyes on you not just because of the various items in your online shop, but also because of the unique style of packing ’em up. Seems like people @ The Booth Society understood this while starting their brand, inspired by the hip hop music & culture, packing their shirts into cardboard boxes, looking like 12″ vinyl record sleeves.
Not only the packaging is so different and cool; The Booth Society also creates really nice and memorable tee designs, which shows they carefuly choose their colors while designing. Being printed onto high-quality American Apparel shirts, The Booth Society designs aren’t screaming the stereotyped phrases all over the place. However, they are still overweening, just like the hip hop lifestyle is. “You won’t find our products plastered with our logo turning you into a walking billboard”, says The Society, bolding the names of their products such as “Untouchable. Uncrushable.”, “Believe The Hype” and “The East Coast Hip Hop Legends”.
It would be more accurate to say The Booth Society is much more than just a clothing line, since their mission is to connect the musicians, DJs, producers and artists. With such a direct approach and already profiled apparel – who knows where it could lead them? “We know that our clothing, with its creativity and comfort speaks for itself”, states The Society, “we want you to wear it for the same reason we want to wear it, we love it”. Nothing more to add.
The Booth Society items are available for around $32.00 at their online shop.